Carolyn is a senior at Louisiana State University where she is pursuing a dual degree in Marketing and Mass Communication. She is a MakersValley content marketing intern this semester.
In today’s day and age, consumers have endless options to make their purchasing decisions. They can purchase from your brick-and-mortar store, online, or from one of the other dozens of stores close by, selling similar products. It is important to distinguish your boutique fashion brand to customers so that it will stand out among the crowd. Here are a few ways to do just that.