Netflix Teams Up With 75 Brands to Promote ‘Stranger Things’
‘Stranger Things’ in Fashion At the onset of the ‘Stranger Things’ season 3 premier, Netflix teamed up with 75 brands to promote the show, among them: Nike, Levi’s, and H&M. Nike released three sneakers as a part of their collaboration with Netflix’s hit show. One sneaker has “Stranger Things” easter eggs embedded into the sneaker, only to be revealed once the rough gray fabric comes in contact with fire. References to Hawkins High School, the Upside Down, and the secret Russian code can be found among Nike’s latest products.